flaconi x Kérastase

Partner brand: Kérastase

Timing: May 2025

OOH formats:

Mega Lights

City Lights
Premium City Lights

OOH-Placements: >5.000

Concept & Visual Production: flaconi in-house team

2 OOH placements
HAMBURG: 

• Affluent beauty audience - Highest number of orders on flaconi per 1,000 inhabitants
• Unmatched exposure - Home to Germany’s most visited train station
• Cost-Efficient - Compact city center enables high-impact placements

DÜSSELDORF:

• Strategic NRW reach- Access to a broader, affluent audience
• Industry hotspot - Home to L’Oréal HQ 
• Luxury consumer base - Strong high-end target group
• Smart investment - Small city center, lower cost, high visibility